Data Analytics Manager (DAM)
Data Analytics Manager [DAM]™
Data Analytics Manager [DAM]™
Real Time Data Analytics & Clustering
Data is the oil of the new economy. Loyalty programs are the price you pay for capturing valuable billing and consumer data and you earn profits from careful mining of your POS data.
Tagging billing data to each specific consumer gives you access to great insights into consumer buying behavior. Once analyzed, this can help create strong predictive models to drive much higher purchase / repeat for your business.
Key Features
Category wise repeat sales
% Repeat members
Among repeat members, home users have repeated most followed closely by organic food & personal care.
% Member penetration
Only 16% members have shopped organic food/personal care products.
Opportunity to cross sell these products to garment shoppers.